A writer hears it from me when we do a plot consultation — the mother needs to die at the 1/4 mark / the end of the beginning. Flash forward several years (I mean several, like four or five or six), she hears it again from her critique group. Then she starts reading The Plot Whisperer: Secrets of Story Structure Any Writer Can Master and unravels that old plot planner I created years before and affixes it to her wall. There it is again, at the one quarter mark — the mother must die.
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